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5 Pitches That Journalists Don’t Care About - PRsay
Working in media relations is not for the faint of heart or the easily discouraged. PR pros shouldn't expect success every time they pitch a story — having three out of 10 pitches result in a placemen...
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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless - PRsay
Fifty-five years ago, the first "Public Relations Handbook" that I edited was published. Matt Holt Books recently published the book’s 5th edition. Needless to say, a lot has changed in public relatio...
Prsay.prsa.org news digest
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1 year
4 Four Tips to Begin (or Amplify) Your Crisis Management Career
Florida International University is a proud sponsor of PRSA.
By virtue of the job, PR professionals are familiar with high-stress environments and, generally speaking, comfortable with think-on-your-feet situations. Crisis and conflict exist for every company, organization or entity; no one is immune to it.... -
1 year
5 Ways Accreditation in Public Relations Can Help With PR Awards
PRSA is now accepting entries for the 2024 Anvil Awards. Find details here.
When I earned my APR many years ago, one benefit I had not considered was that it would make me both a better compiler of PR/communications award entries and a shrewder judge for other organizations’ awards programs. I’ve become more astute about selecting... -
1 year
S&T Live Recap: For Communicators, AI Is a ‘Force We Can’t Ignore’
In 2023, “AI has become a huge topic,” said Chris Perry, chair of Weber Shandwick Futures, the communication firm’s research and development lab that seeks to help PR agencies and their clients adapt to the major changes that artificial intelligence...
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1 year
New Research Shows Poor CEO Communication on the Israeli-Palestinian Conflict
More and more, communications professionals are faced with situations that prompt discussion on if, when and how societal issues and current events, at home and abroad, should be addressed by their organizations. PRSA has assembled a resources page to...
Domain history
| Web host: | GoDaddy.com, LLC |
| Registrar: | Public Interest Registry |
| Registrant: | Public Relations Society of America |
| Updated: | March 20, 2025 |
| Expires: | May 19, 2026 |
| Created: | May 18, 1995 |
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