The Edge | The PRSA New Professionals Section Blog

As a member of PRSSA, you have access to PRSA resources that can help you find an internship, follow industry trends and network with professionals near and far. Are you making the most of your membership?
By Nigel Becker
I joined PRSSA during my third year of college at The Ohio State University. It’s one of the best decisions I ever made, but looking back, I feel a bit of regret, too, because I recognize that PRSA offered many resources that I never took advantage of...

A successful mentor-mentee relationship begins with asking meaningful questions. These key questions help you gain a deeper understanding, guide your growth and foster a stronger relationship with your mentor.
By Jesse Burke
The first few weeks of the year can be the perfect time to reflect on the previous twelve months by evaluating goals, celebrating successes and acknowledging the obstacles that led you to grow. Much like the gifts we exchange around the holidays, this...

Political news shapes public sentiment, brand perception and communication trends. For PR pros, especially new professionals, understanding political developments can improve audience awareness, crisis management and campaign creativity.
The last few weeks have been busy ones in American politics: Voters in Virginia and New Jersey elected new governors, New York City chose a new mayor and the federal government shutdown disrupted air travel, public assistance programs and more....

By Whitney Conaghan
Early in your communications career, feedback isn’t just expected — it’s essential. Whether it’s a note on your press release draft, commentary on your meeting presence or a full performance review, how you receive and respond to feedback can significantly...