Latin America and Caribbean Marketing and Public Relations - The Prism...

The Story Behind our Delicious Campaign that Spreads Good Stories and Tasty Treats
At Prism, we believe that every brand, product or service has a story and that our skill set and experiences in the region, help us detect undiscovered brand stories that are worth telling....

We have one thing very clear: we must help our clients grow, generate coverage and make them more visible during a time marked by Millennials.
We’ve seen the impact that this generation has in our markets, as well as the need to reach an equilibrium across traditional and non-traditional media, the ability to choose the correct social media platform to carry a message, and the power that influencers...

Today, Millennials represent 30% of the population in Latin America. According to Deloitte, in 2025, they will represent 75% of the global work force. Millennials are the future generation of users and consumers, a renovated market, which demands that...

There are new challenges. Public relations is being called upon to transform itself in the face of a generation placing high value on investigations, studies, surveys and conclusions. It’s a fact – Millennials, who are referred to by TIME Magazine as...