Creative Concepts

Mathematically, business is all about profit.  And, subconsciously, we all understand this.  But when the holidays roll around, people get so inundated with sales messages that they become desperate for an emotional life raft that can reconnect them...

Social media gives brands an opportunity to respond to customer service inquiries in real time.
A recent study by Socialbakers shows that 80% of Twitter questions to US brands go ignored.
This number is 20% higher than Facebook’s in which brands have a better response rate, but they both still need improvement....

Influencer marketing is a new form of marketing in which the focus is on individuals rather than an entire targeted group of people.
These influencers might be bloggers with a large readership in your market. These individuals can influence buyers and are trusted more than brands or businesses....

Twitter has emerged as a social network that immediately connects businesses and people across the globe.
It’s a neat way to engage instantly with customers, media and other folks in short (140 characters or less) conversational messages.
One way to connect with people on Twitter is to find and participate in Twitter chats. Social Media Examiner shares “8 Ways Twitter Chats Can Benefit Your Business.”...