Marketing Audiences and Enhancement Data - Wiland

Our Ultimate Data Division is continuing to increase the number of on-demand, market-superior digital audiences that we have available to digital advertisers. Marketers across numerous categories now have access to hundreds of purchase intent-driven...

We recently had the opportunity to let our Wiland Cooperative Database clients know about the launch of our Ultimate Data Division. Ultimate Data brings together powerful new data resources that complement those of the Wiland Cooperative Database. The...

With new technologies and exciting opportunities for digital advertising constantly evolving, it’s crucial for today’s marketers to optimize the ad tech resources and audience segments they use to engage their customers, donors, and prospects.
We chatted with our digital ad guru, Senior Vice President, Digital Product Management Will Clayton, to get a pulse on how marketers can set themselves up for success in today’s digital landscape....

Given the recent string of catastrophic events that the country and world have endured, amplified by nonstop media coverage, you certainly can’t fault people for beginning to feel compassion fatigue. After making personal or workplace donations to charities...