Small Business Digital Marketing CT | SMB Digital Marketing Agency

In the weeks before Christmas, Google unrolled a series of “minor changes” that impacted SEO across the web. Many sites reported losing 20-30% of their traffic, leading to a flurry of analysis trying to figure out exactly what the Google update did....

SEO: the word on everyone’s lips. No longer are marketers the only parties worrying about Search Engine Optimization. From the smallest of startups to the vastest of powerhouses, we all need to use SEO to get in front of the people that matter.
Out of all the social networks that pepper the planet, Pinterest has emerged as one of the most profitable channels for savvy marketers. If you’re not on it, you’re missing out on one of the most rapidly-growing social networks on the face of the Earth...

If you haven’t heard webmasters and SEOs somewhat losing their shiz about this big new thing called mobile-first index, you haven’t been paying attention.
It’s kind of a big deal. Let’s talk about why (and when its big deal-ness is going to hit us full on in the face), what it means for us, and what we can do to prepare. (Hint: it’s not curl up in a ball and cry in a corner, shouting OKAY TECHNOLOGY YOU...

Here’s one of my biggest pieces of advice for small business owners doing their own marketing: learn local link building.
And, I’ll be honest, I often get groans at that.
I can’t blame them, though. I know it sounds like link building for local SEO is this big, abstract thing, is hard to do, and is not something you want to spend your Friday morning working on....