Views on the marketing world from Ward Lovett

After Dr. Pepper managed to post a mention of a porn film on a teenage girl’s Facebook profile last month, we have been pondering the boundaries that come with social media promotions and how far they are being pushed in relation to the youth market...

The Ward Lovett PR team has been immersed in social marketing this week. As with all things internet, changes and trends develop as quickly as the terminology to describe them.
PMs, tweets and status updates are now part of our everyday language - but thanks to the BBC for a great article on crowdsourcing http://news.bbc.co.uk/1/hi/magazine/8788780.stm - well work a look if you want to better understand one of the grass roots...

The sun is out, Wimbledon has started and the World Cup is in full flow, but for some of our clients Christmas is on the cards!
Conference Aston has just finalised it’s Christmas party package offering a black and white masquerade theme and is already taking bookings for the festive season....

Congratulations to our very own Kate Sherratt, who has been popping up in the most unlikely places since she appeared in a show stopping hat at Royal Ascot this week.
Kate has been seen on the websites of Hello Magazine, the Daily Mail and the Daily Telegraph as well as in papers in Australia and Canada, after she volunteered to model a hat for ‘Who Wants to be a Mill-naire’ entrant Vladimir Straticiuc....