Analythical by Stephen Tracy - An Analytics & Research Blog

Reading Time: 13 Minutes
I used to have an allergic reaction to the mere suggestion that data kills creativity. Over the years I've found this narrative repeatedly popping up in my newsfeed, and for the longest time I couldn't figure out why people were still discussing this...

A few years back when Star Wars: The Force Awakens had just been released I published an article detailing each Star Wars movie box office sales for the opening week. We’ve since had another Star Wars movie, Rogue One, come and go and we’re just 3 months...

After my last post about the shoddy rating scale survey I received from an online retailer I've received a lot of questions about the different types of rating scales that one can use in quantitative research. So I thought it would be helpful to dive...

I've updated the Privacy Policy on this blog, you can go read the full thing by clicking the button below.
As a short summary, I've simply re-written the policy to make it clearer and easier to read, and I've added more information about how you can control your privacy while viewing this site....