Social Media Management and Scheduling Tool | SocialPilot

Remember when Oreo dropped its famous ‘You can still dunk in the dark’ tweet during the 2013 Super Bowl blackout? Years later, it’s still remembered as one of the greatest moments in real-time marketing.
But what if they hadn’t been ready? What if that tweet never happened?...

“Facebook is dead.”
For the past few years, that’s been the easiest conclusion to draw. Reach kept shrinking, traffic felt unpredictable, and posting on Facebook slowly started to feel more like a chore than an opportunity. Many marketers and businesses quietly moved on...

In 2026, social media algorithms have become more intelligent and predictive, shaping what users see in their feeds.
As a social media marketer, agency, or small business, understanding how these algorithms work is critical for increasing visibility and driving engagement. Algorithms no longer just rank content; they anticipate what will resonate with each user....

Google Reviews can make or break your online reputation. Whether it’s a glowing 5-star testimonial or a harsh 1-star complaint, how you respond speaks volumes about your business. Every review – positive or negative – is an opportunity to build trust...