Service Encounters Onstage

Today's guest post comes from Sybil Stershic, author of the Quality Service Marketing blog and the tremendous book "Taking Care of the People Who Matter Most".  Sybil's business focus is on using internal marketing and communications to engage employees...

My wife & I frequent a sushi restaurant we’d both describe as our favorite. Having lives and travelled the Pacific Rim, it’s not the best sushi we’ve ever had – but for Kansas, it’s very good.
What makes us to choose their experience over competing experiences: since we’ve been going there, they have never brought us what we’ve ordered....

Today's features a guest post from Sean Roark, a working marketing professional and graduate student in the Integrated Marketing Communications program at the University of Kansas.  This semester, students in Max Utsler’s “Innovations in Marketing Communications...

November starts with the 22nd annual Compete Through Service Symposium, produced by the Center for Services Leadership at Arizona State University. I’m a multiple event attendee. Because I’m also an alum, they let me hang around and produce some social...