With a massive population exposed to social media, Social Media Optimization (SMO) can be considered as the next big thing of marketing. SMO is designed to elicit the best use of social media communities to formulate awareness about a brand, product...

“Competition grows faster than ever”
The above statement highlights the fact that every search engine is running for glory and is striving hard to reach the zenith in the quality of content. However, it is very hard to distinguish which one of the sites is providing the best content....

There is nothing easier in the world than being paid with just a click. The name itself shows that the process is as easy winking. However, there is more to pay per click advertisement. It is an event taking place on the internet wherein an advertiser...

“NO MATTER HOW OLD IT GETS, EMAIL MARKETING WILL STILL BE RELEVANT”
This quote defines that some things are never too old. Contemplating on the fact that marketing requires great strategies and ways to persuade people, Email marketing is still one of the best phenomenon of disseminating information to the customers and...