TripleLift

Walled garden social platforms like Facebook, Twitter, and Google paved the way for in-feed native ads and normalized them for the modern consumer. Bringing their own audiences, inventory and data, walled gardens initially fulfilled advertisers’ needs...

Branded content is an advertiser’s dream. When done well, branded content is a journalistic jewel that encapsulates the elements of great storytelling while showcasing your brand’s value. It’s twice as memorable as display, and known to drive consumer...

In a online climate of information overload, few things matter more to brands than capturing consumer attention.
But how can brands penetrate advertising noise and get that attention?
This was the main problem facing a popular CPG brand who wanted to increase consumer attention through their advertising campaign. To measure the success of the campaign, the brand set out specifically to evaluate viewability and efficiency. The brand...

TripleLift, the world’s largest native advertising platform, is proud to announce that we have been awarded the 100% Trustworthy Accountability Group (TAG) “Certified Against Fraud” Seal.
This award is an indication that we have implemented the necessary measures to meet Certified Against Fraud Guidelines set by TAG to monitor and fight fraud on our exchange. This accreditation is another notch on our belt of dedication towards maintaining...