Home - RevGuard | Reduce Chargebacks, Increase CLV

This is the first interview in the RevGuard Happy Hour series. The primary goal of the series is to host informal interviews with industry experts and thought leaders, and provide educational or interesting information for continuity, free trial, direct...

Transaction disputes are a complex issue with hundreds of potential triggers. However, all chargebacks ultimately can be traced to one of three sources: criminal fraud, merchant error, or friendly fraud.
Most preventable chargebacks are the result of merchant error. Up to 40% of all transaction disputes are caused by simple oversights or easily corrected mistakes. Additionally, poor customer service is one of those merchant errors that leads to unnecessary...

This article is part of an interview series with experts in the continuity, subscription and trial-offer ecommerce space.
The focus of this series is to provide valuable insider information from the people to work in the industry, for novice and advanced online entrepreneurs and advertisers alike....

New Year’s resolutions are in full effect and ecommerce trial and subscription businesses are ramping up – new customers are signing up for skin, muscle and diet offers.
That’s great for business.
On the flip side, your call center will soon inevitably start receiving a record number of calls....