IPM Bitesize | Latest news and views on brand activation

Icetank, a unique blank canvas venue located in Covent Garden, will be hosting a charity Christmas event in aid of Great Ormond Street Hospital, taking place on the 20th of December from 10am onwards.
A ‘pop-in’ event, everyone and anyone is welcome to attend and will be treated to an abundance of Christmas treats and some festive drinks, designed to spread some Christmas cheer....

The IPM Experiential Community has announced a unique event partnership for February 2019. The IPM will be an Association Partner of the Event Production Show and sole sponsor of the Brand Experience Theatre – a unique presentation and networking space...

Paco Rabanne fragrances is creating the first ever fragrance inspired Christmas Market, which will pop up in four key locations across the nation over the Christmas period.
A golden feast for all the senses, the PUIG owned fragrance house will open its festive doors with a multi-sensory Christmas Market experience, offering shoppers the chance to immerse themselves in the Paco Rabanne universe. Created in partnership with...

Holidaymakers are not yet ready to hand over all their travel needs to chatbots. According to a new travel report by Edit, they are still sceptical and nervous about trusting AI to perform key tasks such as taking payment and making bookings, but they...