Mobile App Marketing Attribution | Mobile Attribution Platform

Playxpert. Kochava is the industry leader for mobile app attribution and mobile app analytics. Helping achieve measurable growth through...

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Playxpert.com news digest

  • 16 days

    iOS 17.4 Bug May Lead to Decreased ATT Opt-In Rates

    Bug fix included in iOS 17.5 beta
    During recent testing, our team encountered a critical issue affecting app performance on iOS devices running versions 17.4.0 and 17.4.1. The issue is related to Apple’s App Tracking Transparency (ATT) framework and opt-in status reporting....

  • 19 days

    Sound Strategies for Cutting-Edge Podcast Advertising

    Expert insights from Kochava webinar with Spotify Advertising and M&C Saatchi Performance
    Since its emergence in the early 2000s, podcasting has experienced exponential growth, prompting businesses to adopt marketing strategies to leverage the rapidly evolving medium. In a webinar showcasing podcast advertising, acclaimed industry players...

  • 19 days

    Kochava Product & Partnership Updates Bulletin: Q1 2024

    Privacy manifests, iAd framework removal, Apple Vision Pro, Google Privacy Sandbox, and more
    The first quarter of 2024 is a wrap, and the annual Kochava Summit hosted industry leaders in Sandpoint, ID, February 13-15. Check out all the excitement, photos, sponsors, and more on LinkedIn....

  • 20 days

    Apple Privacy Manifest Prep Checklist

    Steps to take with your next iOS app update after May 1, 2024
    Per a February 29 post from Apple, beginning May 1, 2024, developers submitting an app update that leverages commonly used third-party software development kits (SDKs) identified by Apple will be required to update versions of these SDKs to include a...

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Web host: Tierpoint, LLC
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Updated: August 10, 2023
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Created: August 09, 2006

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