Strategy Consultants | Plantes Company

Plantes Company. We are strategy consultants who unlock your organization's unrealized potential. Start your greater success story, contact...

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Plantescompany.com news digest

  • 6 years

    Where Facebook took the wrong turn

    Facebook needs to evolve its strategic customer.
    Every organization has what I call a strategic customer. It’s the target market that, if lost, creates peril for the business. For an advertising agency, it’s the businesses that consider the agency their agency-of-record, as these customers cover fixed...

  • 6 years

    Will the #MeToo movement improve workplace cultures?

    Multiple brands have suffered reputational damage following news of abusive work environments. Fox News, NBC, Unicef, The Weinstein Company. Even NPR is on the list, following accusations against Garrison Keillor and head staff in their main office....

  • 6 years

    Lessons from a retail chain winner and loser

    Best Buy found the strength to best Amazon. Not so for Toys “R” Us.
    It was the best of times for Best Buy and the worst of times for Toys “R” Us in the news this week.
    Years ago, analysts expected Best Buy to go the way of Borders, a bookseller disrupted by Amazon’s online magic. Instead, Best Buy has held up well against Amazon. It not only avoided the fate of electronics chains that did go bankrupt (e.g., Radio Shack...

  • 6 years

    Facing brand reputation damage, what’s next?

    What do you do when a damaging article about your brand appears in a major publication?
    A journalist recently smeared an organization I admire. Give a reporter a storyline, unearth some anecdotes, then generate supportive charts, and you have a front-page story. The article’s implied conclusions fit the liberal thirst for examples of regulatory...

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