Fiore Communications | Content Marketing | Tallahassee

In a continually technology-driven world, your website is the digital face of your small business and likely your company’s first customer touch point. But what if your website is sabotaging instead of growing your business by frustrating potential customers...

Every day, media gatekeepers are flooded with email pitches promising a story that will be a hit with their audience. While some of these emails may capture their attention, others just get lost in the noise.
Not only are PR and marketing professionals tasked with dodging spam filters to ensure their pitches are seen, they also have to compete with the droves of other publicists and freelance writers who are hoping to have their content viewed by the same...

If you’re a small business owner or have worked with a marketing firm for any length of time, you will have heard the terms Google Analytics, KPIs and goal completion rate. You may even glance at a digital marketing report once a month with eye-catching...

It’s a business owner’s nightmare – logging on to Facebook and seeing a scathing comment (whether true or untrue) about their company for the entire internet to see. While it may seem like the end of the world, when handled properly, this unfortunate...