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In the inbound marketing world, we often say, “content is king,” but really, quality content is king.
Quality content is evergreen; it stands the test of time and keeps people coming back for more. Of course, what is considered quality may be subjective to you and your audience – but there are some general guidelines that every site should follow and...

Follow these time-tested tips to help boost sales on your e-commerce website
Keep page layouts simple. A simple design invites people into your site, allowing them to find what they are looking for and to make a purchase.
Guide customers with good navigation. Website visitors prefer a simple, intuitive navigation system based on popular, accepted design principles....

Know your purpose before you start. When you’re thinking about how to design a brochure, start by asking clients why they think that they need a brochure.
Limit your fonts. You don’t need many fonts when you’re thinking of how to design a brochure – just a heading, subheading and body copy font....

One of the first items sold on eBay shortly after its launch in early September of 1995 was a broken laser pointer.
While eBay is generally associated with auctions, in fact the majority of items (over 70%) purchased there today are via “New/Buy It Now.”...