SocialCorp Consulting – Social/Marketing Strategy
Mikehickinbotham. I help brands apply insights from social media and content marketing to optimise investment and solve business challenges..
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Best pages on Mikehickinbotham.com
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Mike Hickinbotham - SocialCorp.com.au
SocialCorp.com.au
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This is an overview of Mike Hickinbotham's social media philosophy and experience.
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Forrester Archives - Mike Hickinbotham
Mike Hickinbotham Recently I had the privilege of writing a post for Firebrand Talent titled Online Personal Branding for Introverts. Firebrand is a web 2.0 enabled recruitment agency that supports t...
Mikehickinbotham.com news digest
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5 years
Did Australia’s Royal Commission KO the big four bank’s social media?
Reading Time: 7 minutes
It’s tough work competing in the Australian banking sector. Competition in Australia’s ‘heavyweight’ division is particularly challenging. The Australian banking ‘heavyweight’ division is made up of the ‘big four’ – ANZ, Commonwealth (CBA), National... -
5 years
Why credentialing your social media skills is like found money
Reading Time: 3 minutes
The Paranoid Knowledge Worker
Having worked in the social media space since 2008, I’d classify myself as a ‘paranoid knowledge worker’. -
8 years
Three strategies to demonstrate social media’s value
Reading Time: 4 minutes
One of the best business-related capabilities a corporate social media manager can have is demonstrating the value of social media marketing to internal and external stakeholders.
As long as social media is considered ‘opt-in’, social media managers have an uphill battle to attract sufficient resources that enable campaigns to scale at mass.…... -
8 years
Four steps to build a Dark Social strategy
Reading Time: 8 minutes
Is this social media’s opportunity to move beyond the social networks? Image: Shutterstock.
From responsive social marketing to viral videos, Dark Social is one of the developments to occur in social marketing that I have been most optimistic about in recent years.…...
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| Registrant: | Domain Privacy |
| Updated: | June 21, 2023 |
| Expires: | July 22, 2024 |
| Created: | July 22, 2011 |
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