Kelly Music Research Blog
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Best pages on Kellymusicresearch.blogspot.com
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Kelly Music Research Blog Streaming radio listeners have words of caution to music services, including Radio, that have designs on converting them from FREE to PAID SUBSCRIBER: “Not so fast.” Kell...
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Kelly Music Research Blog: Callout & Web Surveys - Part 2 - Normal Fans and Extreme Fans
Exploring the Differences between Callout and Web-based Music Surveys Part Two – Normal Fans and Extreme Fans For insight as to why music research results can be so different between Callout and sta...
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Kelly Music Research Blog: On Demand meets Music Research
How important is “On Demand” in our cultural evolution? Americans are no longer satisfied with Freedom of Choice. In a digital world, we wan...
Kellymusicresearch.blogspot.com news digest
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8 years
FREE vs PAID – Let’s Ask Listeners
Streaming radio listeners have words of caution to music services, including Radio, that have designs on converting them from FREE to PAID SUBSCRIBER: “Not so fast.” Kelly Music Research surveyed 500 people aged 17 to 59 years old in large, medium...
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14 years
On Demand meets Music Research
How important is “On Demand” in our cultural evolution? Americans are no longer satisfied with Freedom of Choice. In a digital world, we want Freedom of Choice On Demand. Consumers now expect to do what we want, when we want.
During the NCAA Basketball Tournament, we didn’t have to settle for the game CBS chose to broadcast. We could go online and watch whatever game we chose. And with time-shifting digital technology, we could watch when we were ready, on demand. According... -
14 years
The Final Results - Digital Research Delivers
Part Five – The Secret Sauce in Digital Callout
It’s time to bust a myth. Even though Radio has embraced the power of computers for every other aspect of its business, when it comes to music testing, many broadcasters are still clinging to old, pre-digital methods. Favoring telephone over computer...
Domain history
Web host: | Google LLC |
Registrar: | MarkMonitor Inc. |
Registrant: | Google LLC |
Updated: | June 29, 2023 |
Expires: | July 31, 2024 |
Created: | July 31, 2000 |
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