Leading B2B Digital Marketing Agency in Michigan

After 19 years, we’re making a change.
Three Seven is now Three Seven – Strategy-Led Marketing & Design
The work hasn’t changed. But the name finally reflects who we’ve become.

Marketing without a solid foundation is like pouring water into a leaky bucket. Even the best messaging fails if it reaches the wrong people. And even if it reaches the right people, they won’t act if the message doesn’t resonate.
Over my 20 years of experience, the most common issue I see preventing B2B companies from growing is treating marketing as a collection of disconnected tactics....

AI assistants aren’t just knocking on the door, they’re starting to break through the wall like the Kool-Aid Man (Oh, Yeah!). ChatGPT, Perplexity, Gemini, and others are already pulling from websites to answer questions directly, skipping the familiar...

CTAs don’t get the attention they deserve.
Everyone obsesses over headlines, hero copy, and product descriptions—but then slaps a “Get Started” button at the bottom and calls it a day. In most B2B marketing, the CTA is an afterthought. That’s a problem....