DoubleClick Advertiser Blog: Search

Double Click Search Blog Spot. DoubleClick's official blog for advertiser news, insights, and information..

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Doubleclicksearch.blogspot.com news digest

  • 9 years

    We’re moving! A new address for the DoubleClick Search blog

    For the last few years, this blog has been the go-to source for all things DoubleClick Search. From monthly product releases, to events, bylines and case studies - you could find it all here.
    Starting March 13, your source of DoubleClick Search news will be on our newly redesigned DoubleClick Advertiser blog. With this update, you will be able to access news on DoubleClick Search alongside broader digital marketing news from our team....

  • 9 years

    Measure the true ROI of AdWords Remarketing Lists for Search Ads

    We are happy to announce support for AdWords Remarketing Lists for Search Ads (RLSA) in DoubleClick Search. If you are a DoubleClick Search customer, you can now manage and report on your RLSA campaigns directly in our platform. Further, you can now...

  • 9 years

    DS features in December and January

    In December and January, we added the following features to DoubleClick Search (DS):
    Forecast the performance of a bid strategy: Using historical data from an existing bid strategy, DS can estimate how the bid strategy may perform with a different target or spend amount....

  • 9 years

    AdWords Upgraded URLs and DoubleClick Search

    This morning AdWords announced upgraded URLs, a fundamental change to the way they create and track URLs. The change is an easier and faster way to manage and track important information about each click on your AdWords ads.
    As part of this upgrade, AdWords is moving from the concept of “destination URLs” to “final URLs and tracking templates”. In addition, AdWords will retire the existing {copy} valuetrack param available for sitelinks today. The upgrade will require that...

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Web host: Google LLC
Registrar: MarkMonitor Inc.
Registrant: Google LLC
Updated: June 29, 2023
Expires: July 31, 2024
Created: July 31, 2000

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