No other marketing platform can offer you a 98 percent open rate - Con...

As smartphones became connected to email and social media sites, many thought that SMS would soon become obsolete. So many marketers began to focus their efforts on reaching their mobile customers via Facebook, Twitter and email. There are, however,...

In a world where customers are bored with email marketing and the effectiveness of social media is questionable, you stand a far higher chance of gaining the attention of customers when using SMS marketing, which is getting more popular than ever. There...

Open rate is calculated by taking into account all the emails that are accepted and read by the recipient. Generally speaking, a good range of open rate is between 15% and 25% for marketing emails. Each sector’s open rates are different. Weaker opening...

‘Get a free starter with your meal today.’ ‘A free bottle of house wine with your meal’…
Trying to get hungry customers to your restaurant? Consider SMS text marketing. Text offers such as these can bring in new or repeat business with every message.
If done right, it can be extremely effective. Here is a quick rundown of the top strategies for restaurants to attract more business....