Shushnote - You Cannot Ignore Us - You Cannot Ignore Us

Have you ever wondered why conflict may exist between marketers and programmers in tech startups? I coin this as The Wavelength Conflict Theory.
The Wavelength Conflict Theory: “A marketer and a programmer do not think on the same wavelength. A non-technical founder (NTF) may lack respect for ‘how’ a product is built. A programmer (TF) looks for instant growth due to their thought process …...

Startups have it all wrong when it comes to dealing with investors. Investor communications is the new theory to raising startup funding. The common anecdote of communicating with investors during the MVP-traction stage, or afterwards.
A simpler analogy, think of an investor more like an insurance broker; or a bank – checking off a list to see if a particular startup ticks all the boxes … a general analysis looks something like this:...

Not too long ago, I discovered a neat little trick that will save you a lot of time. It helps you to promote your content – fast. I’m talking, share your content to 50 locations in less than 2 minutes.
Reporters, startups, bloggers and marketers will find this article particularly useful. I will walk you through how to do this....