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Just in time for the new year, we’ve got the latest Instagram Stories Benchmark Report!
We all can’t wash our hands of 2020 quickly enough, but now is the perfect time to look back on the year in Instagram Stories stats while things are fresh.
This year’s report has tons of updates to all your favorite Instagram Stories metrics like retention rate, exit rate, reply rate, and more. We analyzed tens of thousands of top Stories and broke our stats down by follower count and brand activity levels...

Just in time for the new year, we’ve got the only end-of-year social media template you need to help you strut your social stuff.
Many of us are nothing but stoked to usher in a new year (preferably one with fewer pandemics and elections), but we should still take a minute to reflect on how our brands and agencies performed on social media. Looking back helps us capture valuable...

In the last DDM Webinar of 2020, we’re thrilled to hear from Alex Lewis, Social Media Specialist at Jeni’s Splendid Ice Creams.
Check out the live interview with Alex, AdWeek’s Hottest Content Marketer of 2020, as he shares how he got into social media marketing, how his team at Jeni’s supports the broader social media mission, and where he gets the inspiration for investing...

We’re asked “When is the best time to post on social media?” often, so we wanted to present the ultimate guide for brands and industries to use in 2021 and beyond.
Social media marketers are putting tons of effort into crafting the ultimate tweet or designing the perfect infographic to share on Facebook, but those efforts won’t pay off if no one sees your post or tweet. Figuring out the best time to post on social...