Podium Blog - Best Practices & Guides - Local Search & Online Reviews

Google recently announced the ability for local businesses, and their customers, to message from Google Maps. As hold music, voicemails and robo-calls become increasingly inconvenient and unprofitable for business owners, Google is making it easier to...

Good customers service skills are more than just good clickbait for LinkedIn “influencers.” How your business interacts with its customers often determines how—and if—you succeed.
This customer-centric approach keeps today’s customers satisfied while helping build loyalty for tomorrow. The quality of your customer service should be a top priority and serve as a barometer of your business’ success....

As a growing local business, you need to be visible. To market your business, it’s essential that potential customers can find you. Which means Google has to be able to find you. And that requires utilizing Google’s tools to ensure that your business...

More than 3 billion searches start on Google every single day. To help all those queries find what they’re after, the search engine introduced Google My Business—a free business profile to help owners take control of their online reputation.
Creating your GMB page not only helps your business get found by potential customers, but it also helps Google categorize and make sense of all the different types of businesses out there. If you’re a local business owner, it’s more important than ever...