Online to offline measurement is a hard problem; and I’m really excited to see how far we have come…
As we continue to evolve our measurement technology with new strides in machine learning, mapping technology and survey quality, we are able to increase the number of store visits we can report while still achieving that same high bar for accuracy you...

Incredibly proud of the team for getting this out – a feature that I so wish existed like, yesterday! <img src="https://s0.wp.com/wp-content/mu-plugins/wpcom-smileys/twemoji/2/72x72/1f642.png" alt="

Tapping is way easier than typing <img src="https://s0.wp.com/wp-content/mu-plugins/wpcom-smileys/twemoji/2/72x72/1f642.png" alt="

It’s been almost a year since The Dealmap got acquired by Google and, together with my team, I have been heads-down building out Google Offers offerings.
After working in offers for a while, I got my own very personalized offer that I just could not refuse:  “10 % off on all flights to London with a special redemption code” and I just had to take it and move to London! That was how offers-obsessed colleagues...