20plus30 Marketing to older consumers
20 Plus 30 Blogspot. All about improving the customer experience for older consumers.
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Best pages on 20plus30.blogspot.com
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20plus30 Marketing to older consumers
All about improving the customer experience for older consumers
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20plus30 Marketing to older consumers: Thoughts about TV advertising
sharethis Thoughts about TV advertising On June 19th I posted an item about Thinkbox, the television marketing body for all the UK commercial broadcasters - Channel 4, Five, GMTV, ids, ITV, Sky med...
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20plus30 Marketing to older consumers: Web use of Mosaic market segments
There is a good article in Daily Reckoning about online business and the 50-plus that references some research from Hitwise. According to H...
20plus30.blogspot.com news digest
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3 years
I have moved on from the Ageing Business
In July 2003 I wrote my first blog post about what became to be known as the ‘Ageing Business’. It was titled ‘Web usability – still not taken seriously’. How seriously is taken today? More than it was, not as much as it should.
Looking back over the topics I blogged about - there are 3,000 posts – it is surprising (and depressing) how little has changed.... -
4 years
Have we committed a terrible blunder with our assumptions about the future price...
There are three reasons why this is my first blog post for 9 months. I have been busy enjoying myself and working on a new project that has nothing to do with marketing or ageing. The main reason is that the Ageing Business seems as if it has gone into...
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5 years
Boring old demographics keeps determining our future
I have always thought that demographics is a bit like statistics. It is one of those subjects that we know is mighty important but rarely take the time to understand. For marketers it is much more exciting to study branding strategies or the latest craze...
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5 years
Whatever happened to tech-enabled care?
If you read my blog you know that I have been pondering why the care industry seems immune to the benefits of technological innovations? Why, despite a booming business in running conferences, competitions, hackathons, technology accelerators and all...
Domain history
Web host: | Google LLC |
Registrar: | MarkMonitor Inc. |
Registrant: | Google LLC |
Updated: | June 29, 2023 |
Expires: | July 31, 2024 |
Created: | July 31, 2000 |
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