Social Media Marketing with Andrea Stenberg

Creating engaging and effective video content can be a daunting task, especially if you’re always scrambling at the last minute to decide what to talk about. My latest video, “What Videos Should You Create This March,” addresses this challenge head-on...

Video content is not just a trend; it’s a powerful medium that platforms like Facebook, LinkedIn, and Instagram actively promote. Here’s why video should be a cornerstone of your marketing strategy:
More Engagement: Videos captivate viewers, fostering a deeper connection and trust, which are crucial for online coaches and educators....

You don’t need to go viral and have a million viewers or even followers. Those are “vanity metrics”. I.E. it may be cool to be able to say your post got one thousand likes but that won’t pay the mortgage.
What you really need is a smaller, more targeted audience of people who need what you have to offer, know that they need it and are actually motivated to get a result and are ready to pay for the help to achieve that goal....

Why your website should be your home base on the internet
When using your website to grow your business you need to make your website your marketing hub – your home on the internet.
Social media is great for marketing but you don’t actually own your Facebook or LinkedIn profiles. The platforms do. But you own your website. The social media platforms can change the rules so that one day you’re getting tons of reach and the next,...