Insight for Data Driven Marketers - The Global Marketing Alliance

The Gma. The Global Marketing Alliance publishes articles and guides for data driven marketers. Use the GMA to keep ahead of global best...

Read The-gma.com news digest here: view the latest The Gma articles and content updates right away or get to their most visited pages. The-gma.com is not yet rated by Alexa. It seems that The Gma content is notably popular in India, as 74.8% of all users (11K visits per month) come from this country. We haven’t detected security issues or inappropriate content on The-gma.com and thus you can safely use it. The-gma.com is hosted with Fasthosts Internet Limited (United Kingdom) and its basic language is English.

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The-gma.com news digest

  • 2 years

    “I’ve never seen anything like this before in my life!”

    Drayton Bird recently received an email that left him astounded. It was the work of a mad man! Yet its level of crazy was matched by its brilliance. On your marks… Get set… Go!
    This content is for Free membership members only. Visit the site and log in/register to read....

  • 2 years

    The looming metaverse, the shape of marketing and humility in design

    This month we feature Gartner’s prediction for the metaverse and what it means for marketers, consider the role that shapes play in conveying feelings and ideas, and explore the importance of humility and empathy in marketing.
    This content is for Free membership members only. Visit the site and log in/register to read....

  • 2 years

    Drowning in data? Thirsting for leads? Perhaps machine learning has the answer…

    Nicolas Schwabach and Magno Silva relay their experience of using machine learning methodologies to improve lead generation. In doing so, the ‘marketing mathematician’ and algorithm developer seek to demystify machine learning approaches in marketing...

  • 2 years

    Are you suffering from Ponderous Writing Syndrome?

    Ponderous writing is lazy writing. Instead of digging beneath the true meaning of words, it’s easier to combine abstract language with industry terminology. Herschell Gordon Lewis warns against developing this syndrome in his own inimitable way.
    This content is for Free membership members only. Visit the site and log in/register to read....

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Web host: Fasthosts Internet Limited
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Updated: February 06, 2023
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