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If you own a business, you are undoubtedly already aware of the power of Google for raising awareness and enticing new customers. But another layer of your SEO strategy that should not be ignored is Google My Business.
Google My Business allows you to input data about your organization and control how that information is displayed within Google properties, such as the search engine results page and within Google Maps. It’s free to use and can be set up in minutes,...

Every online business by now knows the importance of tracking certain information for their website. For the most part, it helps their digital marketing strategies. With that, these marketers are quick to install any conversion, remarketing and tracking...

Digital marketing is a complex medium. In order for your business to be successful in today’s world, you need a digital presence, but where should you start and how can you decide which medium is right for you? In this blog post, I’ll break down some...

Facebook is a giant online social network and digital marketing site. This is a strategic market position that aligns the organization’s vision and mission statement with social relations. Vision refers to the conditions that the company wants to realize...