Direct Mail Marketing News |

If you’re like most small business owners, you’ve probably heard more than one self-proclaimed marketing guru state the following:
Postcard marketing is dead.
There’s too much “noise” on social media for your message to be heard, let alone for it to be effective....

Ready or not, the holiday season is here.  Take advantage by using holiday cards stay top of mind with your customers or send holiday greetings with special offers to attract new customer. This strategy is highly effective, but before you start, make...

Did you know that postcards are the most likely mail piece to be read in your stack of mail?
USPS states that 52.5% of consumers say that they read postcard marketing pieces. 46% say they respond favorably to repeated postcard mailings from the same company and are more likely to do business with those companies. Postcard marketing works, and...

Tips for Creating Highly Effective Landing Pages and Conversion Forms
As a small business owner, we’re sure one of the first items on your start-up list was a spectacular website.  After all, If people can’t find you on the web, you might as well not be in business....