Programmatic Advertising & Ad Operations Experts | MediaFuse

Media Fuse. MediaFuse is a programmatic advertising consultant and company helping publishers with ad tech operations, header bidding, and...

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Mediafuse.com news digest

  • 4 years

    Rising Trends in Programmatic Digital Marketing

    Rising Trends in Programmatic Digital Marketing
    Programmatic has been shaping the landscape of the advertising industry for the last ten years. It wasn’t, however, until late 2017 when marketers noticed its growth and new potential. This year you should be staying on your toes as new trends are constantly...

  • 6 years

    Maximizing Your Programmatic Efficiency

    While programmatic advertising may offer publishers the opportunity for increased revenue and faster growth, not all publishers are maximizing ROI according to the Boston Consulting Group (BCG) report titled “The Programmatic Path to Profit for Publishers...

  • 6 years

    Take Header Bidding to the Next Level with a Prebid.js Wrapper

    Header bidding technology has greatly improved the online advertising world and continues to grow in popularity. Having significantly improved older processes, the benefits of header bidding are obvious. Not only does header bidding increase revenue...

  • 6 years

    The Evolution of Programmatic Buying and Selling

    Although programmatic selling was developed in response to a need for scale and price efficiency in an open marketplace. Over the next several years, private marketplaces became more common, where only those who received an invitation could complete...

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Updated: August 15, 2022
Expires: August 10, 2023
Created: September 12, 2013

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