Shopify App to increase repeat customer purchases with customer analys...

One of the biggest influences on your customer behavior is what initial channel they were exposed to and what messages they received in that channel. Customers coming in from a "50% closeout" ad seen in Google will behave vastly different than customers...

When you create or manufacture your own products it can be difficult to get them stand-out. Especially in competitive industries like in Consumer Packaged Goods where there are often dozens if not hundreds of competitors.
You wish the product would stand on its own by virtue of how awesome it is, but in reality it will most likely languish online without help. When shopping, often a customer will have multiple browser tabs open to you, your competitors, and Amazon. Price...

Issue #447 - April 17th, 2024
What is First-Party Data? A Complete Guide on Data
Holly Stanley writes about first-party data and how to use it on Shopify's blog.

From Seth's Blog:
It's okay to treat some customers differently, but first it pays to figure out who you're dealing with and why you want to re-allocate your resources.
I'd go as far to say it's impossible to treat all customers the same even if you wanted to. Customers who contact your customer service are getting 1-on-1 service that the others aren't....