Digital Marketing & eCommerce Consulting Services | KommerZen

We get asked all the time at DigitalExits, how do you value an ecommerce business? When you have multiple products, distribution channels, employees, marketing budgets, how do you add all of this up and put a price on it? The answer is much simpler than...

Managing an active Pinterest presence can be very time consuming and at times frustrating (especially if you’re off to a slow start). Fortunately, there are a lot of great tools meant to make your life easier and increase your chances of driving relevant...

Guess what? Only tracking site traffic, average page views, conversion rate and a couple more KPIs like time on site is simply not enough if you want to understand your customers and ultimately sell more.
The point of this article is to help you discover (other) valuable metrics and how to use them to increase sales, not just list a bunch of generic KPIs. But let’s address the elephant in the room first:...

For our first article on the eCommerce Weekly Stats series, we’ve decided to cover Pinterest, since it’s one of the most efficient & lucrative (not to mention fun) social media channel for eCommerce businesses. Although focused mainly on eCommerce...