Free AdWords Scripts

Google changed how Close Variants work and now exact match keywords may also show an ad when Google believes the meaning of the search is the same as the keyword. Kind of like a synonym, but potentially even broader.
So here's a script you can use to see exactly what Google considers to be a 'close variant'. The script pulls all queries that were triggered by close variants. It also pulls the associated keyword. It joins the query and keyword and then puts the data...

Bidding by weather is a classic example of the power of AdWords Scripts but the code from Google can be daunting to implement for scripting newbies. Recently my company Optmyzr launched the ability to connect external data to a Rule Engine, making it...

I've written several free scripts that export AdWords data to a Google spreadsheet but the one I'll share below does something a little more and pivots the reports so that segment data shows up in columns rather than rows.
The Problem With Google's AdWords Reports...

If you've started using Google's Draft and Experiment campaigns, you may have noticed some odd behavior with scripts. We were getting these campaigns back in our selectors, even if they were no longer active experiments. And if we tried to change their...