Ecommerce Guide: Platform Reviews and Advice for eBusinesses

This post summarises ecommerce stats for Black Friday 2024. Black Friday is, of course, one of the biggest days in the retail calendar. For most merchants, it or Cyber Monday will be the number one day for orders or revenue. Some use it as an opportunity...

Introduction to eBay
Over the last 15 years or so, the Internet has revolutionised businesses and the global opportunities available. Not only is it your own website that’ll provide the ability to sell goods and services worldwide. eBay also allows you to reach an international...

Good customer service is arguably the most important factor that makes your brand stand out, especially in a crowded marketplace. It also ensures you retain loyal customers while attracting new business through word of mouth.
However, navigating good customer service has become a lot trickier than it used to be. Gone are the days when customer satisfaction simply meant being polite....

Build a Reliable Brand
Consistency is key when it comes to branding. Your logos, lettering, and artwork should be uniform across all platforms. Colour psychology can also play a significant role in digital marketing campaigns. For example, blue often evokes feelings of trust...