cgm
Consumergeneratedmedia. Musings on the world of consumer-generated media (CGM). .
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An exploratory of social media and consumer generated media. Focus on digital strategy, managing key influencers, customer service, defensive branding, and more.
Consumergeneratedmedia.com news digest
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8 years
Who's Winning the Battle Between Paid and Earned Media?
Great recap on P.O.E.M. from long time word-of-mouth veteran Sara Hofstetter.
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12 years
Back to the Digital Future: A Personal Look Back
As you can tell, I've barely touched this blog in a year. I'm not entirely sure why. I suspect the explosion of social platforms with vastly lower publishing barriers such as Twitter and Facebook contributed to the blog silence. I also took a new job...
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13 years
The Complete 2010 Social Media and Mobile Jargon Guide
Earlier this year I penned two popular columns in Ad Age dedicated to social media "jargon." Both triggered a fair amount of conversation and no shortage of additions to the list from outside contributors. I've consolidated the two articles into a master...
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13 years
10 Must-See Soccer Videos (the perfect World Cup primer)
I've been spending lots of time with my kids educating them about this historic World Cup. So in the process I've identified ten of my favorite soccer clips. A few are consumer-generated, but all are "consumer fortified" (in the forms of views, comments...
Domain history
Web host: | Amazon Technologies Inc. |
Registrar: | GoDaddy.com, LLC |
Registrant: | Registration Private (Domains By Proxy, LLC) |
Updated: | March 19, 2023 |
Expires: | March 23, 2024 |
Created: | March 23, 2004 |
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