Introducing our agency | Capture - The commerce media agency

It would be incorrect to say we’ve come out of the pandemic feeling hardship is behind us. Whether you’re a brand, retailer or consumer, the next 12 months are going to be challenging. Oil, milk and grain prices have hit all-time highs, not to mention...

HFSS: not only a cumbersome acronym, but a hurdle at the end of what has been a long steeplechase for grocery retail. For both brands and retailers, there is a fear of the changes the new regulation brings. As many as 43% say they feel unprepared, according...

At the start of the year, I wrote about why aggregators are the future of retail media and what brands need to do in response to this: invest in software that aggregates reporting and activation from self-service retail media platforms (RMPs).
The US market shows just how critical these platforms could become to the UK. Since my earlier article, Walmart announced it brought in $2.1bn of revenue from advertising, with half of this coming through its self-service RMP. To put that into perspective...

With the announcement from the UK government that working from home guidance is now over (hurrah!), employers and government alike are clearly expecting a return to some sense of normality.
Major banking firms, the civil service and even fintechs have led the way in asking employees to be back in the office from February....