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Blog.speedppc.com news digest

  • 2 years

    AI Ad Writing – Just Released

    Are you having a hard time writing ads?
    We’ve all been there! The challenge of creating an ad that stands out and connects with your targeted audience can be daunting. The creation of something that is both creative and persuasive takes some time.
    Digital marketers can only hope for tools that make this less painful, right? Not to worry – we have you covered!...

  • 5 years

    PPC Tools

    When is comes to PPC tools, the list is as long as your arm! Each with their own killer feature that claims to enhance your PPC campaign and sky rocket your performance.
    Some PPC tools are free, some classified as freemium where you will need to pay for the more valuable features of the tool. Some some promote themselves as an enterprise service which often comes as at a premium fee....

  • 5 years

    Negative Keywords…should you use them?

    YES! And here’s a few reasons why…
    There are many reason why your keyword strategy should included negative keywords. Negative keywords let advertising platforms, such as Google Ads, know that you wish to filter our specific search terms. It’s the filtered terms that are not relevant...

  • 5 years

    Why use Single Keyword Ad Groups?

    Single Keyword Ad Groups were what every paid search manager dreamt of but just couldn’t justify the time involved to create them!
    As the Google AdWords Quality Score became the hottest keyword in search marketing, so did the need to create more targeted groups. These targeted groups of keywords were designed to promote an ad create that was tailored to not only your keywords, but...

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