Before the advent of social media platforms, brands used to rope in celebrities to promote their products and services. The same trend continued even after social media platforms became popular, but the only difference was they went online instead of...

Of course, the real world means a huge variation in business models, industries, and even goals. Productivity is a core issue for all businesses, but too often, it is considered undefinable. It’s not. Productivity is simply the amount of output a worker...

But color both changes and creates emotions. It inspires, excites, calms, connects, and even heightens anger and stress.
No doubt you’ve heard digital marketing gurus boast of boosting conversions on landing pages and websites by tweaking the color of CTA buttons and headlines. And you’ve probably used some of these tips when creating your business website. But how can...

It’s an easy way to make money from the comfort of your house. The entry barriers for affiliate marketing on Instagram are low, which is one reason why it is attractive to many people. It allows people to start their own online business and make money...