Archmore Business Web: Digital Marketing Agency in Columbus, Ohio

Website Analytics is a Web Marketing Service You Need, but May Not Know About
What service are we seldom asked for but is one of the most important things we do for our clients?
Why is it that one of the most important services we offer is never asked for by our clients?...

What are the universal truths of web marketing?
Are more website visits better than fewer? It depends.
We are all looking for universal truths. Best way to lose weight, best way to drive from here to Chicago or how can I get more people to my website. The answer is that there are very few Universal Truths. The answer is that it depends....

The SEO Game Has Changed
Whether you’re familiar with the history of Search Engine Optimization (SEO) or not, all business owners should know that GOOD CONTENT is of the best way to raise your online presence in search rankings.
Just several years ago, prior to Google’s Panda algorithm updates in 2011, it was fairly acceptable to write for a search engine algorithm rather than for the audience, meaning content copywriters could simply throw in some keywords here, some metadata...

So your website looks fantastic! Great! However, a sharp-looking website does not get you very far in terms of online presence. What does this mean?
There are far too many good looking websites that have almost none of the meta information that Google, Bing, Yahoo, and others use to help determine what the website is about and why it is important....